We have carried out a image and sales campaign for Samsung. The campaign was aiming to introduce a new product – Samsung NetBook N210 – to the market.
For Beko we implement emission of sponsored links (SEM) with a focus on the brand’s products.
By the order of Partner of Promotion we mounted a campaign advertising Samsung Irena Women’s Run – an event organised by Samsung as an action against breast cancer. We started with a virtual run at www.Run.Samsung.pl in order to promote the event among women. During the contest, the participants ran more than 177,000 meters, that is sent e-mails recommending the action to over 177,000 recipients! The aim of organising the ‘Virtual Run’ was to encourage as many women as possible to participate in the real run along the streets of Warsaw.
We have organized for Invest-Bank an online happening action targeted at students. Our task was to collect leads from that target group. For the purposes of the action, we have developed a website www.StudenckiHumor.pl, where we have uploaded 10 pictures in the comic stories style.
We carried out an action advertising a children’s TV channel Zig Zap (Canal+). The campaign was based on the competition ‘Look who’s movie’. The platform for the action was a service that enabled the users to add the soundtrack (dubbing) they recorded or captions (subtitles) to short fragments of cartoons presented on the site. As a result, unique short video films were produced that the users could send to their friends. During the competition more than 12,000 video films appeared on the site.