Tag - branding campaign

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Swedish brand Ework Group (consulting agency) entrusted us with creating a branding campaign with pro-sale approach. The goal was building brand recognition and gaining knowledge about a target group of Polish self-employed IT specialists. The idea was to invite the target group to take part in our original research called „Wielkie Badanie Branży IT na […]

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The campaign’s claim: „my decision”, was paired with an idea of typical situations from a man’s life in correlation with a particular product. Link do video >> https://www.youtube.com/watch?v=ldLqT_muIro Under implemented campaign, we were responsible for creating communication strategy, graphic creations, media strategy, purchase and execution. The activities lasted 3 months (October-December) and included emission in […]

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