We will develop an advertising creations and carry out emission of CPC i CPT for the 25th anniversary of AVENT. On this occasion, AVENT prepared a promotional action of three of their products:

• 60 ml AVENT bottle (when buying a 260 ml AVENT bottle, one will get a 125 ml AVENT bottle for free)
• AVENT electric heater (25% off)
• AVENT electric sterilizer (25% off)

The advertising action will be using SEM and will be emitted in the CPC model on various websites dedicated to mothers with children at the age of 1 and less. The action will be supported by 4 online shops and will last from 09.11.2009 until 24.12.2009.

For the purpose of this action, Biuro Podróży Reklamy will create the microsite www.philips.pl/AVENTurodziny, banners and graphics that will promote the action at the online shops.