In June 2010, we have carried out, for Samsung, emission of an advertising video promoting one of their flagship products in the LED monitors segment. The advertising spot has been made in the form of a music video “El Gordo – Gruby Boss” (Fat Boss), which has been supplied by the client. We were responsible for itspromotion on the Internet. For this purpose, we have organized emission of the video on 16 entertainment and social networking services. As a result, it has been viewed 514 000 times on youtube.pl.