In October 2009, we have created for OBI the first e-magazine from the series “The Art of Decoration: Lamps”. The application presents maps, carpets, curtains, wallpapers and many valuable tips and advices regarding interior decorating and furnishing. The e-magazine contains a index of lamps (divided into categories and types) that are available in OBI stores.
Besides creating the e-magazine, we were responsible for its promotion on the Internet and emission of AdTaily adverts, SEM and for contextual advertising. The e-magazine has been created in the Flash technology.