PortfolioPortfolio / HBO: Lost – social media marketing

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In Autumn 2006, we have accomplished, for HBO, an advertising action promoting the premier of the 3rd season of LOST series on AXN. For that purpose we have used techniques of  social media marketing . The action was targeted at the  fans of the TV series. The main aim of the action was not only to inform as many internet users about the season premiere but also to promote the AXN channel.

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