PortfolioPortfolio / BEKO: Viral marketing 2

  • home appliances, video

During the period of July – August 2012, we have accomplished a  viral marketing campaign  for  Beko . The object of the action, as during the first viral marketing campaign for Beko, was a remade TV spot, in which Jarosław Boberek dubs the voice of the child. Our responsibility was to reach a wide range of customers. As a result of emission actions planned by us, the spot has been viewed by over  535 000 YouTube users in just 6 weeks. The spot has gathered dozens of enthusiastic comments. What is more, under its influence over  5 000 users have liked Beko’s Facebook fan page .

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