PortfolioPortfolio / OBI: Art of Decoration Magazine: Floors 2010 + campaign

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With the beginning of September 2010, we have implemented new e-magazine for OBI “The Art of Decoration: Floors”. The magazine was in a form of a guide with experts opinions as to how decorate your apartment using OBI’s products. The main theme of the e-magazine includes floors, doors, decorative stones and fireplaces. Our job was to create the online version of the paper magazine. The application has been prepared in the Flash technology. It was the 3rd e-magazine that we have created for OBI.

Besides creating the e-magazine, we have planned and carried out an online advertising campaign of the e-magazine. The campaign has been promoted by the  emission of banners  on online services dedicated to women and other dedicated to interior design and furniture. We have also advertised the e-magazine through the emission of sponsored links (SEM, contextual advertising).

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Full-screen mode, atmospheric music

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Dedicated product popups.

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Horoscope.

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