Since Spring 2013, we have been managing Almatur’s hipster fan page on Facebook, which is dedicated to young people. Users are amused by the hipster timeline, which we have created basing on retro photo and memes. The photos and memes have been created by either us or in the process of contest actions. For the purposes of this project, few infographics have been created to prezent Almatur’s summer camps offer.
In six months, we have developed few contest applications plus an application that helps users to get to know each other before the leaving for the camp: https://www.facebook.com/almatur/app_101550150040636 and one that enables camps to compete with each other: https://www.facebook.com/almatur/app_276931755782478. We’re planning other new applications and contests.
We’re carrying out emission actions that use Facebook Ads and sponsored stories. Their fan page already has almost 15 000 fans.